Welcome to our lair...

Dr. Nita Matthews-Morgan & Josh Matthews-Morgan 

(Yep, we're a unique Mother-Son team)

We have a singular goal in our company:

To give you the mindset tools and strategies to build a high-growth company you’re proud of.

We’re not your average “mindset coaches”.

Here are a few things that make us different from the masses...

Told in the style of 3 things we DON’T believe:

We don’t believe in teaching fluffy, superficial mindset tricks

At Learn Your Brain, we’ve made it our mission to understand human behavior at a deep level.

You won’t hear us saying things like, “Go do 100 affirmations, write your goals out 4 times and do 3 Hail Marys.”

Or stuff like, “Here’s how you can hack your brain for success.”

(And if we do say any of these things, you have our permission to smack us.)

We don’t believe in quick fixes, superficial solutions, and hacks.

We believe that change comes from understanding the root causes of human behavior…

That’s why we only teach principles and tools that cause radical change. (Radical meaning… “At the root”)

Much of our work is about shining a spotlight on what we call the “Emotional Brain”.

We believe that understanding this deeper brain system is the key to creating freedom and power in your life.

We don’t believe you can find all the answers from one source

The best word to describe our approach is “holistic”.

With all the knowledge in the world out there, why get your ideas from one place?

That’s why we’re constant students of the fields of change and transformation. 

You’ll see us borrow ideas from fields like neuroscience, behavioral psychology, peak performance studies, etc.

Our superpower is explaining complex information in a simple way… 

And weaving it together with stories and personal insights to create content that changes lives.

Most of our work is grounded in science and research… but we don’t limit ourselves to sharing the insights from research papers.

You’ll also hear us share our spiritual perspectives from time-to-time. (YES, science and spirituality can co-exist.)

Bottom line: We’re committed to getting results for our clients and followers… 

No matter where we find the answer.

We don’t believe building your business HAS TO BE hard

You’ll never hear us say things like…

  • “You have to grind it out” 
  • “Push through the discomfort”
  • “You’ve gotta work 16 hour days and sacrifice sleep”

Ugh, vomit! 

Instead, some of our favorite words are “leverage”, “flow”, “fun” and “happiness”. (We believe all of these things go hand-in-hand with success...)

We believe in making life EASIER for entrepreneurs and business owners, not harder.

That’s why we’re proud of our systems for transforming the two things that hold people back the most…

Our F.R.E.E. Method shows you how to delete ANY negative beliefs holding you back.

And our P.E.A.K. Method shows you how to create powerful success habits (AKA Rituals) that transform your business.

Ok, we can hear you wondering…

“So far, you’ve told me what you DON’T believe in…"

"So… what DO YOU believe in?!”

Patience, young grasshopper.

First, let’s get to know each other more on a personal level...


Hi, I'm Dr. Nita Matthews-Morgan

Nita Matthews-Morgan, PhD is the co-founder of Learn Your Brain, a company that helps individuals and teams develop the mental programming for peak performance.

She is the co-author of Deliver: How to Perform Your Best When it Counts the Most, and Seven Keys to Freedom: The Ultimate Guide to Developing the Mind.

Nita is also the creator of the Mindset Mastery Bootcamp Training Program.  This cutting-edge program uses tools from psychology and neuroscience to help business owners and high performers achieve greater levels of productivity, success and joy.

An expert in creativity and creativity assessment, she is a protege of the late Dr. Paul Torrance, a pioneer in research on the development of creative potential and the father of creativity assessment.

She has served as Director of the Torrance Center for Creative Studies and Talent Development, where she analyzed the data on Dr. Torrance’s 40-year longitudinal study of creativity, the only one of its kind. Nita also taught educational psychology classes at the University of Georgia for over 15 years.

An inspiring and entertaining speaker and trainer, she combines her expert knowledge of the brain and creativity, along with a mixture of playful fun, to help others perform at their best.

On a lighter side, Nita feels lucky to express her crazy, zany self while working with her sidekick and business partner, Josh.

She enjoys painting, making music, and reading a good mystery in her free time. But most of all, she enjoys quality time with her husband, her three grown kids and her crazy, neurotic dog Ellie.


Hi, I'm Josh Matthews-Morgan

I’m a deeply curious person. Most of my life, that curiosity has pointed me towards a big question:

“What makes people tick? Why do we behave the way we do? What are the invisible forces that hold people back?”

Ok, so I lied. That’s three questions. Sue me.

Anyways, a quick confession…

I started out with selfish reasons for finding the answers to these questions.

In my own entrepreneurial journey, I’ve been held back so many times by hidden “sabotage bombs”. (Some people call them limiting beliefs…)

And we’re not talking about run-of-the-mill anxiety... 

I mean almost vomiting after making a sales call to a prospect because I was so anxious. Literally.

Or nights when I didn’t sleep a single minute because I had a tornado of tension in my body. (Thanks PTSD!) 

That’s why I’m on a mission to give entrepreneurs the tools to create freedom and power in their lives.

Building a business from the ground up is hard enough work as it is… 

It’s even tougher when you’re fighting yourself every step of the way.

I truly believe that with the right mindset, the right knowledge, and a few key skills...

There’s no limit to what you’re capable of achieving.

That’s why we’re so passionate about what we do. 

We’re determined to be the best possible resource for entrepreneurs and business owners on the “inner game” of growing a business.

Oh yeah! And it wouldn’t be a real bio without taking a second to thump my chest.

So here are a few accomplishments I’m proud of:

  • I’ve been in business with my mom for 9 years, and somehow we’re both still alive to tell the story. 🙂
  • Co-Author of Deliver: How to Perform Your Best When it Counts the Most.
  • Interviewed in Entrepreneur Hour, The Advanced Selling Podcast, Leaders of Transformation, Thriveology (Yadda yadda…)
  • Self-taught (mostly) pianist and vocalist. My music is a mix of different styles, but I’m most drawn towards soul, jazz and gospel.
  • Perfect 5-star AirBnb rating (Grand total of 3 trips… but hey, who’s counting?)

Josh's Superpower:

“Hmmm… I’d say patiently learning new skills with tenacity. 

I once read a book about the brain that was so dense it took me 45 minutes to read 5 pages at a time… and almost a full year to complete.

When I want something, I’m very persistent and tenacious about getting it.” 

Josh's Weakness:

“Women with brown hair and green eyes. Oh, you meant related to the business?

Hmm… sometimes I can be a little too relaxed. You’ve heard of Type A and Type B people, right?

I can be so far on the chill side of the spectrum that I’m closer to Type C. 

Having a sense of urgency is something that doesn’t come naturally to me.”


So, there you have it...

Now you know us a little better… Here’s how it all fits together: 

Nita’s passion and wisdom is the spark that keeps everything going. Josh’s energy and peaceful nature brings it all together.

It’s a recipe that includes one part wisdom, two parts passion and fun; one part personal experience, two parts expertise and savvy.

Mix it all together, and you have a sense of the soul of Learn Your Brain.

One last thing… 

Since you made it this far, we’d love to share our “Core Beliefs” with you. 

These beliefs represent how we see the world.

They guide us in so many different ways. They’re the North Star of not only our business, but also our personal lives.

P.S. We’re also sharing this to inspire you to create your own Creed or set of Core Beliefs for your business.

It’s a powerful way of attracting the right customers, partners, and employees. But that’s a story for another day...

The Learn Your Brain Creed

(NOTE: Click each panel below to read more)

1) We all create our individual reality

2) Everybody does the best they can given what they know.

3) The purpose of life is joy.

4) Life is always getting better and better.

5) Nurturing mind, body, and spirit is the way to reach your potential.